by tony.d » Sun Jul 05, 2009 7:18 am
But if that 13% are all new customers, that means thet they had kept all of their exisiting customers, or is it possible they losy 10% and increased 23%
I don't agree that wou will soon before you run out of the pool of potential new customers, as the public in general have short memories, especially when it is something they want.
The previous recession was not that long ago yet people, up until 2 years ago, still seem to aim at the spend, spend, spend culture and banks, lend, lend, lend.
I note what you say about new routes, but surely that is not a problem.
Are you saying that if you were in corporate funding, that you would not be have with your client's growth, just because a small percentage of your customers complained about your service and add-on prices, many of the group who begrudge paying more than a few pound anyway?
13% increase is 13% increase.
Much of Tesco's growth is related to new store openings (equivalent to new routes), as the likes of home delivery, possibly POs are, not to metion acquisitions. Do you believe that they will before long run out of customers, or do you consider they have the ability to be able to attract more new than the existing they lose.
I believe that you were in banking, possibly not corporate, but if Mr Ryanair or Mr Tesco came to meet with you, would you turn them away as customers and welcome Mr BA with open arms ?